California governor protects artists from AI: new laws protect creativity

Advances in the field of artificial intelligence not only open new horizons, but also create risks for creative professions. Actors increasingly fear that their images may be imitated by AI. These fears have not gone unnoticed: California Governor Gavin Newsom signed two important bills on September 17 to protect artists from unauthorized use of their digital copies.

Protection of contracts and digital copies

The first bill requires that contracts contain information about the use of digital copies created by AI and provide for professional representation of the performer when negotiating these contracts. This ensures transparency and protects artists' rights.

Heirs are worth images

The second bill prohibits the commercial use of digital copies of deceased artists without the consent of their heirs. This is an important step to ensure the ethical use of images and creative heritage.

"This is an important victory for our community. We have to maintain control over our images and creativity, " said one of the activists of the artists' rights movement.

Historical context and global movement

This is not the first case of AI regulation. In March, Tennessee's governor signed a similar bill to protect musicians. The European Union also did not stand aside, introducing the "AI Law" in August 2024. The world is increasingly aware of the importance of controlling the use of artificial intelligence in creative industries.

A look into the future

The signing of these bills in California could set an example for other states and countries to protect the creative professions in the new age of technology. Artists express hope that such initiatives will help preserve their uniqueness and protect them from abuse.

Editor: Emiliia Morozova